Local SEO Audit Worksheet
A practical audit for service pages, local search visibility, technical basics, and proof signals.
Built for: Businesses that need stronger local rankings and cleaner service pages.
Public guide
A 25-point local SEO worksheet with priority scoring.
This page gives you the working version: sequence, checklist, and official resources. The full kit adds prompts, a deeper worksheet, and implementation notes for your inbox.
Keep reading for the public guide, or send the kit when you want the worksheet and prompt pack.
- Find the SEO fixes that matter before writing more content
- Spot weak service-page intent and local proof gaps
- Build a short 30-day fix list
Run the guide
Work through it in order.
Check the page foundation
A service page needs a clear offer, a local signal, proof, and a next step before content volume matters.
- Open the page on mobile and confirm the service, location, and action are clear within the first screen.
- Check the title tag, H1, meta description, and canonical path.
- Confirm the page answers price, timing, process, and service-area questions.
- Add proof that matches the service, such as reviews, results, screenshots, or photos.
Score technical blockers
Technical SEO work should protect crawlability, speed, and trust before chasing cosmetic scores.
- Run a crawl and flag broken links, redirect chains, duplicate titles, and orphan pages.
- Check indexability, robots rules, sitemap inclusion, and canonical behavior.
- Review page speed on mobile for the service pages that drive revenue.
- Prioritize fixes by customer impact, crawl impact, and implementation effort.
Final pass
Before you call it done
- Service intent clear
- Local modifier present
- Proof on page
- Indexability checked
- Top five fixes prioritized
Useful resources
Current links to verify the details.
Why this guide exists
Every guide is pulled from a live client engagement. If it is in here, we have run it, measured it, and watched it hold up in the field.
Prefer to walk through it live?
Book a working call. Thirty minutes, mapped to your situation.